Freshness and our products

We had a customer tell us one of our cakes was dry the other day.  We immediately pulled a cake finished on the same day and sampled it to see what could have been the issue.   We let it sit out to warm up and it was delicious.  It was moist and yummy.  We knew what had happened.   There are a couple of things that make our products taste dry or even stale if they are not served or stored correctly.  We have an interesting dilemma.   We use no preservatives in our products.   This has an interesting effect on some things that people are used to.

Have you noticed that our bread really only lasts two days max before it’s hard, while the supermarket bread lasts months?    Months, eww.  What is in those things?    Our cakes don’t have preservatives either, but the thing that makes them taste different is the temperature they are served at.  We have to refrigerate our  cakes because of whats in them.   Ever notice cakes that are “shelf stable” at Cosco?   Gross, what kinds of things are they putting in there?   They are good at any temperature and will probably be moist for weeks, but do you really want to eat them?

We use real butter in buttercream cakes and cream in our mousse cakes.  So you need to refrigerate these cakes, but the most important part is to being them out for at least 1-2 hours so they come up to room temperature.  Have you tried to spread butter right out of the fridge?  Have you tried to spread butter that has been sitting on the counter for a bit?  It works the same way for our cakes.  Our sponge cake, the mousse and buttercream that comprises most of our pastries and cakes will taste dry when it is cold.  Its odd, but that’s what we’ve found.  I will refuse to eat our Tiramisu if it’s too cold, it just tastes different.  It’s not what people expect, so we try to tell people how to store it, then how to serve it.

The best guidelines we have for this is:

  • Keep all of our cakes and pastries refrigerated.
  • Take pastries and cakes out of the fridge 1-2 hours before you plan to eat them.
  • Leftovers can be kept in the freezer for 1-2 months.
  • Because freshness matters, most pastries and cakes should only be stored in the fridge for 3-4 days before eating them.  (some of our pastries such, as eclairs, nuns, swans, napoleons, and fruit tarts, should only be stored 1-2 days)